Top 5 Fashion Games in Brazil Q1 2023 Performance

In the first quarter of 2023, fashion games in Brazil displayed diverse performance metrics on both iOS and Android platforms. Here’s a closer look at the top 5 fashion games based on data from Sensor Tower.

Makeover & Makeup ASMR from TAGO Studio experienced a significant drop in weekly downloads, starting from approximately 445K in late December to around 65K by the end of March. Revenue peaked at $42 in early January and saw a gradual decline, ending the quarter at $16. Active users began at roughly 432K, peaked at over 820K in early March, and then slightly decreased to 686K by the end of the quarter.

Makeover salon: Makeup ASMR, also from TAGO Studio, showed a fluctuating trend in weekly downloads, starting strong with 274K in mid-January and dropping to 112K by the end of March. Revenue saw a peak of $76 in early February but declined to $10 by the quarter's end. Active users rose to 492K in late January but dipped to around 185K by the end of March.

Magic Princess: Dress Up Games by YoYo Dress Up Games had a notable rise in active users, starting at 104K in late December and reaching 778K by the end of March. Weekly downloads were highest in mid-January at 241K but fell to around 61K by the end of the quarter. Revenue peaked at $29 in early March but ended slightly lower at $14.

DIY Paper Doll from CrazyLabs LTD saw a substantial increase in weekly downloads from 51K in mid-February to a peak of 362K in mid-March, ending the quarter at 284K. Active users followed a similar trend, starting at 50K and climbing to over 605K by the end of March.

Doll Dress Up - Makeup Games by GameLord 3D had a consistent decline in weekly downloads from 84K in late December to 39K by the end of March. Active users started at 143K and peaked at 258K in late January, then gradually decreased to around 101K by the end of March.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.